MIX & MATCH
Insights into a Collection Cosmos

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Press Release
MIX & MATCH. Insights into a Collection Cosmos
Study Room and DAS Forum | May 5 to October 18, 2026

In the exhibition MIX & MATCH, the archives and collection of the Draiflessen Collection come together in four themed rooms spanning different eras and media. Presented in the study hall and DAS Forum, the double exhibition offers a multifaceted insight into the Draiflessen Collection's cosmos. Under the leitmotif of the four basic elements earth, fire, air, and water, objects from different times, contexts, and media are placed in relation to one another—from Rembrandt to Gerhard Richter to Paco Rabanne.

Diversity of collections in dialogue
The exhibition invites visitors to rediscover the collections and make unexpected connections between exhibits and eras. Prints and book art meet photographs, film and advertising material from the history of C&A and the Brenninkmeijer family of entrepreneurs. Iconic fashion pieces enter into dialogue with contemporary art and archival documents. The four elements not only structure the tour, but also sharpen the eye for materials, motifs, and overarching themes.

The four elements as a principle of order
The idea of explaining the world with the help of the four basic elements dates back to ancient Greece and continues to influence science, art, and culture to this day. MIX & MATCH takes up this pattern of thought as a curatorial principle and uses it as an associative system of order that opens up new perspectives on the objects. For example, Rembrandt, the most famous artist of 17th-century Netherlands, The Mamas and Papas, an American folk rock band of the 1960s, and the yellow advertising character of the C&A sniffer dog are brought together in a shared exhibition context.

Bep van der Weijden, Aquarellzeichnung einer sitzenden Frau im Badeanzug und Hut, ca. 1960

Nähset in Form eines Fisches, 1796 -1807

Yacht der ersten reinen Damenmannschaft im Hochseesegeln mit Werbung der C&A-Eigenmarke Rodeo, nach 1985

Stefan Strumbel, Strumbel Skulptur “save the wild life”, 2013

Julian Rosefeldt, In the Land of Drought, 2015/2017

Personal des C&A-Kaufhauses De Zon in Amsterdam auf Fotografie mit Brandspuren, 1906 (?)

Löscharbeiten beim Brand der niederländischen Hauptverwaltung von C&A in Amsterdam, 16.02.1963

Schallplatte zur C&A-Werbekampagne „Daydream. The Famous Hits of The Mamas & The Papas. Including Dream A Little Dream Of Me”, 1992

C&A-Logo auf einem Fesselballon, 1954

Europäische Niederlassungen von C&A auf Werbeanzeige, Frühjahr 1924